shenita muse

BOARD OF DIRECTORS

Shenita Muse is a dynamic leader with a broad range of experience in marketing and innovative program design. With more than two decades of experience spanning the radio, television, and not-for-profit industries, Shenita has amassed a noteworthy track record by leveraging her unique skill set in ministry and the marketplace alike. She is best known for her strategic, analytical thinking skills, meticulous attention to detail, and most of all, results.

Shenita began her career as a media buyer for an advertising agency then segued into the radio industry as an Account Executive for WLS-AM (Disney Corporation). Shortly thereafter, she transitioned to iHeartMedia (formerly Clear Channel), where she impressively secured ‘the highest one deal’ in the company’s history totaling $2.4M. Several years in, Shenita took her talents to Living Word Christian Center (LWCC), a 20,000-member congregation in Forest Park, IL, where she climbed the ranks of the marketing department, eventually to land in the seat of Marketing Director and Television Resource Manager.  

For more than a decade, Shenita was responsible for the development of strategic marketing campaigns for LWCC, Bill Winston Ministries, Joseph Business School and other related entities. It was there that Shenita also gained a footprint in corporate events, having led operations for all of LWCC’s national and international conferences, seminars, trade shows, graduations and corporate meetings. Most notably, Shenita served as the event planner and project manager for International Faith Conference, LWCC’s 6-day flagship event with five-figure attendance and a $500,000 event budget. In addition, she managed a $3M budget for “Believer’s Walk of Faith,” a Bill Winston Ministries television broadcast viewed by 800 million households worldwide. 

She was appointed Executive Director of the Hope Center Foundation in 2019. Her responsibilities include daily oversight of the organization, ensures the programs and services are aligned with the mission, maintains budgetary controls, hire staff, and reports directly to the Board of Directors.

Beyond the workplace, she holds numerous appointments including Vice-Chairman of the Oak Park Housing Authority Board, Board member One On One, Board Member Reclaiming Chicago, NFP and Secretary of the Union of the Unemployed Board.